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Subject Areas

Contributions from various areas of technology innovation and management are welcome, and scholars in other disciplines offering new perspectives on the Conference theme are encouraged to participate. Conference sessions will focus on variety of subject areas:

  • Accounting Information Technology
  • Brand value and management
  • Change management
  • Corporate finance
  • Corporate, operational, and manufacturing strategies
  • Cultural diversity
  • Customer psychology
  • Customer relation management
  • e-Commerce and e-Business
  • e-Learning and human capital
  • Electronic and mobile government
  • Enterprise and operational risk
  • Green technology and productivity
  • Information Management & Computer Security
  • Innovation management
  • Internationalization of operations and markets
  • Investment
  • Knowledge management
  • Management & Enterprise Development
  • Management Information Systems
  • Marketing strategies and management
  • Mergers and acquisitions
  • Motivation and emotional intelligence
  • Networked government
  • New product and service development
  • One-stop services
  • Organizational psychology
  • Performance measurement and management
  • Privacy and security issues in E-Commerce
  • Production technology
  • Productivity management and improvement
  • Promotional media
  • Public value
  • Quality improvement and management
  • Social marketing
  • Supplier partnership and supply-chain management
  • Sustainable Economy
  • Technologies in operational and industrial management
  • Value-added management